Top 5 Beauty Retail Apps on iOS in Italy Q4 2023

During the fourth quarter of 2023, the top beauty retail apps on iOS in Italy demonstrated notable trends in downloads and weekly active users (WAU). Let's dive into the performance of these apps, with insights provided by Sensor Tower.

Notino: profumi e cosmetici experienced a significant rise in downloads, peaking at approximately 31K in the week of December 4. The app's weekly active users also saw a steady increase, reaching nearly 48K during the same week.

Douglas - Parfüm & Kosmetik showed a consistent growth in downloads, with a high of around 13K in the week of November 13. The app's weekly active users also exhibited a positive trend, peaking at about 41K during the same period.

versione obsoleta - Sephora saw a notable rise in downloads, reaching approximately 14K in the week of November 20. The app's weekly active users followed a similar upward trajectory, peaking at nearly 46K in the same week.

Marionnaud had a more moderate performance, with downloads peaking at around 1.5K in the week of December 18. No data was available for weekly active users.

LOOKFANTASTIC: Beauty & Makeup experienced steady download numbers, with a high of around 1.3K in the week of November 6. The app's weekly active users remained relatively stable, peaking at about 4.5K during the same period.

These insights, provided by Sensor Tower, offer a clear picture of the top beauty retail apps' performance on iOS in Italy during Q4 2023. For more detailed analytics and trends, visit Sensor Tower.